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Pay Per Click Search Engine Advertising


The example to your left shows the placement of a pay per click advert on the Google search engine. You might be interested to know that you could be attracting new customers through search engines like Google and Yahoo with a budget of as little as £100 a month.

Pay Per Click advertising or marketing is form of online advertising which allows the user to choose keywords relevant to their business and bid on these keywords. By bidding on these keywords the advertiser can bid to have their adverts displayed in search engine results. Like in an auction room the higher you bid the higher your advert will appear in the search results.

The benefits include:

  • Account setup takes 24 hours
  • You can set daily and monthly budgets
  • Target your adverts to appear by country or town
  • Reporting on cost per acquisition
  • Track actual click through's that lead to sales
  • Comprehensive reporting on your keywords

PPC Setup & Management Services

There are many companies on the market at the moment offering paid search advertising services. We offer a complete setup solution for your companies individual budget for all the companies listed below. Our setup process includes keyword analysis, conversion tracking and account setup.
For a guide to the pricing for the setup of a campaign and the monthly campaign management fees please take a look at our pricing guide.

Google Adwords displays PPC adverts across the Google search network and their Adsense partner network. By advertising with Google Adwords your adverts will appear on AOL, Netscape and Ask Jeeves.

By using Overture Search Marketing Services your adverts will appear across Yahoo, All the Web, MSN Search, Netscape and their content match partner network.

This UK search engine with main directory drawn from ODP is supplemented with listings from PPC advertisers. This is a specialised directory of UK companies and resources.

Espotting is primarily aimed at B2B advertisers within Europe. There network of partner websites includes major search portals and high volume traffic partner websites.

Kanoodle Search Services is a US based search engine displaying PPC adverts across their search engine and MSN, NBC and USA Today. This is a great company to promote products to the US market.

Enhance Interactive's paid search listings connect thousands of advertisers with millions of potential customers through their partner network of web portals and sites.
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